Top Ten Reasons You Should Blog

Posted by Simply Frank | Posted in Getting Started | Posted on 17-04-2008

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Here are the top ten reasons you you should begin bloggin’

10. Because you can Promote your Service or Products

This should be done tactfully tastefully. The last thing you want to do is turn you blog into a spam blog or an self advertising posting page. But don’t be afraid to stand up for what you believe and how your service solves certain problems, as an example.

9. Because you love to express yourself

We all have a voice and we all want to be heard. Bloggin’ gives everyone that freedom of expression that the great US of A is known for. By expressing yourself, through your blog, brides can get a feel, a sense of how charming and intelligent you are. After all, brides and any other client buys if you reach their emotions, get them to trust you, and if they feel you are the best choice there is.

8. Because you can establish yourself as an Industry Leader

Leaders Lead. Leaders know where they are going and what they are after. Leaders know how to solve problems. Leaders are trusted. Brides look for the industry leaders. nuf said…

7. Because it’s ZERO-DOLLAR-MARKETING!!!!

Blogs cost nothing but time to keep up with. You don’t have to pay anyone to blog. You can but you don’t have to. You can do it yourself. You don’t have to worry about how much space you have to run an ad. You don’t have to limit the amount of words you can use. You really don’t have any ‘real’ limits. Just the limits you put on yourself. The most popular bloggin programs are FREE. Installation is FREE, if you are technically inclined or if you have a great tech support on your website host.

6. Because you can Network with other bloggers

Bloggers love to network with other bloggers. They will read each other’s blog and make comments on their buddies blogs, add their view about a particular topic, add their insights to the industry, promote other vendors they believe have great service, write a blog post about another blogger, etc… Bloggin’ is the new Secret Society, except it’s all over the internet.

5. Because you will get ‘wider’ search engine exposure

The more you post to your blog, the more content you will have accumulated, the more the search engines will have to chose from, the more traffic you will generate. Typically when you blog about your industry you will cover many words and keywords and search terms that you would never know your brides were looking for.

Here’s a quick summary of how this works. A bride is looking for a particular wedding services, product, or to solve a particular problem. She opens up Google.com; types in a term, search engine phrase, or keyword; gets all the Google.com Results; and clicks on the ones she likes or the ones that seem to do the best at solving her problem. Those keywords are the ‘gold nuggets’ we want to target. How to find them is beyond the scope of this blog post. In my case, I run a DJ company, the ‘gold nuggets’ brides used to get to my website was Wedding DJ in Houston. Now that was an ideal keyword, but in the real world of Google.com, not every bride will use that exact phrase. They will use anywhere from Wedding entertainers, wedding music, dj companies in houston, what’s the best dj in houston, etc… and those, each, return 100% different results from the other. I also posted an article titled “Related Search Engine Terms” where i went into detail on some of the keywords my Wedding DJ Blog attracts form Google.com and Yahoo.com

4. Because you can achieve a Higher Search Engine Ranking

Google and all the search engines, like all the brides that use it, are looking for quality, authoritative websites. As mentioned before, by posting constant, quality posts to your blog, you will soon become the leader in your industry for your service and Google.com will begin to recognize that after some time. As a result, it will bump your website up on the rankings. But you must stay focused on what search engine terms you are trying to rank high for and use them tactfully. How do I know this for a fact? My Wedding DJ Website ranks very high for my targeted keywords.

3. Because you will increase traffic to your website

This is almost a no-brainer, but I still have to put it in here. Higher search engine results, wider search engine tracking will result in increased traffic. If you are on page 10 of the search results and you move up to page 1 then your search engine traffic will increase by an estimate of about 1000%. I was getting about 10 visitors per day to my website before my blog, now I am getting over 100 visitors per day consistently. I got 175 a few days ago.

2. Because you will increase your Lead Generation

Leads are golden. A lead from your website means that you just need to do a few more things and that lead will become a client. After you’ve created some great content, you’ve established yourself as an industry leader, provided great value, solved a problem for your bride, they will gladly give you their contact information so that you can offer your services. Have a way to capture that information by putting a form on your website. Just try to get the basic information: Name, phone number, email address, and wedding date. other than that you can get the rest of the details when you communicate with them.

1. Increased Income

This is why I blog at http://www.fhpentertainment.com/blog/ …. nuf said

Happy Bloggin!


DJ Francisco
Wedding DJ Blogger

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