How to use a Blog Post to Help your Search Engine Rankings

Posted by Simply Frank | Posted in Search Engine Optimization, Traffic Trends | Posted on 21-07-2009

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bestcustomweddinggobo5

Did you know you could use your blog to easily increase and climb up the search engine results?

Disclaimer: This will not work for you if your blog is hosted on a 3rd party host such as blogspot.com, blogger.com, typepad.com, wordpress.com, or any other FREE blogging host.

Here is a bit of background on this subject.

Did you know that if Google.com does not find many relevant websites that contain the keyword phrase that a user is looking for, they will just start adding results that Google thinks may be relevant to the search results? Most of the time they really are not even close to what the user is searching for. If you EVER see anything like this, it’s clear that there are very little to no websites out there that are targeting those keywords.

Let me give you a live example, because I suck at explaining concepts…

A few days ago, and I do mean Days, I was not even close to being ranked for the keywords “Gobo Design Houston.”  In fact the top spots were for very non related websites. There was one gobo design company in Houston and the rest were either from California, Gobo Manufacturers (not designers), and well wedding DJ’s from other cities and states.

What that means is that there either were very little to none actual websites that Google could show to people looking for a GOBO Designer in Houston or some poorly optimized websites of gobo designers.

I wrote a short article entitled, “Gobo Designs in Houston” and Viola!!!  My Website is Ranked #3 & #4 for the keywords “Gobo Design Houston” Not only That, I received a couple of  unrequested links to my website with the same keywords, a Digg and they are ranked #1, #2 &#10 for those keywords.

So Where I was not even ranked before, I now  own 5 of the 10 positions on the front page of the search engine results. It took actually a few minutes to an Hour for my website to be ranked so high with those keywords…

WHY?

As stated before…

  1. Lack of competition
  2. lack of websites targeting those words
  3. lack of knowledge from business owners who are targeting those keywords.

What’s in it for me?

More business! More income! More Clients! More people going through my sales funnel and not only needing gobo design, but possibly even a DJ or a Photo Booth!

This is a great example of bloggin for the sole purpose of increasing Traffic to your website.  Additionally, be sure to track your traffic to see where it comes from and how you can use this one idea to increase traffic by capturing related terms to this search keyword.

There you have it, now go out and try it for yourself, be sure to use the google keyword analytics tool as discussed on the post on how to “Grow Your Wedding Traffic, One Simple Technique to Try” to gather ideas for keywords you may want to target.

Give it a try!!

Happy Bloggin!


|o| Simply Frank |o|
Bloggin Wedding DJ

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Bing Have You Checked Out the New Search Engine?

Posted by Simply Frank | Posted in Search Engine Optimization | Posted on 02-06-2009

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Microsoft has released it’s new search engine called Bing (See it at Bing.com). I was curious when I started seeing visitors come to my websites from this new site, so I did a little research and found out what it was.

Bing is designed to be a “decision engine” to help people search the Web more intelligently and to simplify everyday tasks such as getting directions, and said the tool is aimed at giving people more ways to organize search results to their preferences.

Check out the new search engine and see how well you rank on its search engine results…

My search term results seem to match closely what Google has on their front page… But definitely check it out and see how it ranks your website.

Happy Bloggin!


|o| Simply Frank |o|
Bloggin Wedding DJ in Houston

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Nofollow Free Commenting

Posted by Simply Frank | Posted in Search Engine Optimization | Posted on 21-05-2009

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Follow a Link to the Pot of Gold

Looking to improve on the number of links pointing to your website or blog?

Wordpress by default adds the “nofollow” attribute to any comment placed in a blog. I’ve gone and found a plug in that that takes away that attribute, so your comments can have some link value added to them.

What is the Nofollow attribute?

According to Wikipedia:

nofollow is an HTML attribute value used to instruct some search engines that a hyperlink should not influence the link target’s ranking in the search engine’s index. It is intended to reduce the effectiveness of certain types of search engine spam, thereby improving the quality of search engine results and preventing spamdexing from occurring.

Pretty much what it means to the search engines is do not follow a link, it has no relevance or importance.

In an effort to increase commenting on this blog, I’ve added the NoFollow Free plug in to my wordpress. It removes the nofollow attribute from all links placed on comments. So please, feel free to place a link to your blog and leave a comment below.

For more information on the pluging, visit the wordpress page; NoFollow Free.

Happy Bloggin!


|o| Simply Frank |o|
Bloggin Wedding DJ in Houston

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What are Your Visitors ‘Looking’ for? Eye Tracking Study

Posted by Simply Frank | Posted in Search Engine Optimization, Traffic Trends | Posted on 21-05-2009

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Eye Tracking Results

A recent Eye tracking study reveals some of the hot spots you may want to concentrate on.

The Best of Eye Track III: What We Saw When We Looked Through Their Eyes

This is a long read, it would be a good idea to scan the main highlighted points of interest and read the surrounding text.

Here are some 10 points I found interesting

  1. “The eyes most often fixated first in the upper left of the page”
  2. “Dominant headlines most often draw the eye first upon entering the page — especially when they are in the upper left”
  3. “Smaller type encourages focused viewing behavior… larger type promotes lighter scanning”
  4. “For headlines — especially longer ones — it would appear that the first couple of words need to be real attention-grabbers”
  5. “Navigation placed at the top of a homepage performed best”
  6. “Shorter paragraphs performed better in Eyetrack III research than longer ones”
  7. “We found that ads in the top and left portions of a homepage received the most eye fixations.”
  8. “Close proximity to popular editorial content really helped ads get seen.”
  9. “Text ads were viewed most intently, of all the types we tested. “
  10. “Size matters. Bigger ads had a better chance of being seen.”

If you do think about reading the entire article, be prepared to spend about 10 minutes of your time…

Happy Bloggin!


|o| Simply Frank |o|
Bloggin Wedding DJ in Houston

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