Very few is done to educate wedding vendors how to properly run their blogs. It’s exciting news to hear that there will be an upcoming bloggin Bootcamp here in Houston. If you want to learn the correct way to run a blog, this might be an event worth checking out. $150 is not a lot compared the the benefits you WILL receive once you properly run your blog. As stated in my previous Post, My blog currently brings in over $100 a month by doing NOTHING, just sitting there and hosting Links for other advertisers. And that’s beside the amount of business that is brought to my website as a result of a properly run Blog!  Most, I would say over 80%, of the people who already have a blog are doing it incorrectly, losing out on a huge opportunity that is the internet, and missing out on a lot of money and business because their blog is not run correctly.

So, there could be nothing but great benefits from attending any form of training on how to properly Blog!

You already know why you should blog.  We’ll show you how.

Blogging Bootcamp :: Houston
presented by Liene Stevens of Blue Orchid Designs and The Smart Planner™

Who: Any wedding professional who wants to effectively leverage online media to grow their business
When: Wednesday, May 20, 2009
Time: 9 am – 4 pm
Where: For Your Memories at the Lofts of Post Oak
Cost: $150 per person

Since the launch of the Blue Orchid Blog in 2006, it has grown to include over 3000 unique daily visitors and is partially to credit for the launch of two new Blue Orchid Designs offices on the East Coast.  In the Blogging Bootcamp, Liene will share specific strategies and techniques she has personally used to grow the Blue Orchid Designs blog to where it is today.

This workshop is open to all wedding professionals, not just wedding planners.  Space is limited and will be filled on a first come, first served basis so reserve your spot now!  Laptops are optional and lunch will be provided.

Topics covered will include:
*How to discover and leverage your blogging voice
*How to maximize your blogging ROI
*How to develop killer content – consistently
*How to set short term and long term goals for your blog
*How to effectively analyze your stats and blog traffic
*How to increase your readership and keep them coming back for more
*Specific strategies and techniques to use your blog to improve your main website’s SEO or “findability” on Google
*How to promote your brand through your blog’s design and content
*Maintaining professional boundaries while still being personable
*And more!

The Blogging Bootcamp will not be a class on blogging philosophy.  You already know that blogging is a good idea.  We’ll be showing you how to do it so that it is worth your time. No topic will be off the table, and any questions you may have will be fair game.

This event would not be possible without the generous support of Beginnings Wedding and Event Planning and For Your Memories Wedding Consulting.

Questions? Please send an email to workshops{at}thesmartplanner.com.

The fine print: Payment must be made in full prior to the event and is non-refundable.  Payment may be made via credit card or PayPal at the Eventbrite website.  Lunch will be provided and is included in the cost of the event.  Space is limited and will be filled on a first come, first served basis. In the event that the workshop is cancelled due to not meeting minimum registration requirements, a full refund will be issued to each registrant via PayPal.  Prices and terms are subject to change.

Dear Reader,

It’s Monday, I’ve just returned to the office after a successful Wedding Event this past Saturday where I got to meet many new wedding vendors; A Wedding Coordinator, A few Photographers, Videographer, Wedding Cake Vendor and of course the great staff at the wedding venue: Paraiso Marabilla. All of whom collaborated under the direction of the Wedding Coordinator to create an Elegant, Fun, Memorable and Beautiful wedding Reception on August 23rd, 2008.

The conversation came up with the Wedding Coordinator about ranking high in the search engines, and of course I offered a small bit of advice to her. I would have loved to help her more but because of the setting and how in detail I would have to go into to help her understand the success of my wedding dj website I just mentioned to her to make sure her SEO was all optimized.

So, today I will take a break from the series I had started and I want to ask you, reader, if you have any question for me about how to achieve website success. It can be related to marketing, list building, website optimization, Search Engine Optimization, strategic website planning, Email Autoresponders, Email Marketing, etc… Anything related to your website and how you can improve it, please feel free to contact me via this post by adding a comment or by sending me an email through my online Contact Form.

All questions will be answered in the order they came in and could also be the topic of an upcoming post.

Thank you and have a Great Monday!

–
DJ Francisco
Bloggin Wedding DJ in Houston

What’s the formula of a successful website?

Bloggin!!!

Blog often, ideally Daily, and you will attract the attention of the Search Engines with new content.

Attracting the attention of the search engines will get you ranked ( higher ) in the search engine results.

Achieving a higher Search Engine Result will result in more visitors to your website and in turn, and increase in the number of booking from your website.

Pretty straight foreword, right?

Then why don’t most businesses start a blog?

Is it not worth it? Is it not professional enough? Is it a lot of extra work? Is it not worth the return of FREE additional business? Why wouldn’t you do something that is proven to work, and is so easy and inexpensive to implement?

The biggest bloodline of my business is search engine traffic. Search engine traffic amounts to over 80% of my bookings for this year (2008) and last year (2007).

Word of mouth is great, but by the time people, who saw me perform at an event, try to book me, I’m already booked for their date.

I had released a website to start a photo booth business, and I started that website with a free blog (Wordpress) installed a free template, and it’s up and running. All I had to do was come up with the content, add a few pictures, post a few blog posts and vioala. I have a running business with $0 in advertising or in buying a template and a 1st page ranking in google for Photobooth related search terms. (Notice I am taking advantage and placing a link on this post to my photobooth website, it helps with search engine rankings, and no that is not the main reason I blog )

Search Engines LOVE Fresh New Updated Content. Blogs allow you to refresh your content easily and as often as can. Just Login, and start typing. It’s that easy (once it’s installed).

Sure the installation of a blog is technical, it will require more time out of your day (1hr – 2hrs max), and u have no idea of what to blog about. But it’s worth the time and effort. If it wasn’t I wouldn’t have started this blog of free information and my success with bloggin. I love it and I want to attract as many people to this great resource that I love sooo much!

Maybe you are not the technical type. Pay someone to install it and configure it on your server and be done with it. If anybody is interested I could do it for only $50 USD.

Or if you are technically inclined or know someone who is here are some great videos that teach you how to do it for free.

Become a Blogger Videos – A free resource for complete bloggin beginners. It takes you through the steps necessary to install and create your blog.

Get started now, you WILL appreciate me in the future for telling you this and pushing you to do it.

Happy bloggin!

–
DJ Francisco
DJ in Hosuton