Below are some great links you should visit if you still have not made the switch from blogger.com, blogspot.com or any of the other ‘free’ blogging platforms… I would compare those services to the same services that were offered back in the day when websites were new and people did not understand them… Sure you could get a free website and have it hosted at some odd domain.. But it was not professional to do so… It’s the same thing with blogs… You can have a blog at a free blogging website, but it’s not the professional way to do it…

Below are a few articles that express that opinion as well as other great benefits of installing a blog on your own business website

Why Use WordPress to Power Your Small Business Website?

WordPress is one of the most popular blogging tools available. But what many people don’t know is that it is a powerful Content Management System (CMS) that can be used for more than just blogging. With WordPress you can build a blog, a website, or both. This is the first article in a series where we’ll explore why WordPress is a good choice for small business websites, and how to install, configure and use it for your small business.

Top 5 Benefits of Using WordPress For Your Website

WordPress іѕ a blogging platform tһаt allows уου tο һаνе a pre-built website fοr free tһаt wіƖƖ allow уου tο focus οח tһе more vital items Ɩіkе content, аחԁ іf уου desire іt, sales аחԁ profits.

Why Migrate to Wordpress – An SEO Expert Tells All

There’s a lot of hype about Wordpress these days, which makes it hard to separate fact from fiction. In this video, SEO Expert Steve Wiideman discusses the advantages of migrating from a static website to Wordpress, both for the site owner and for higher search engine ranking.

Wiideman shows real examples of websites that have been migrated and reveals metrics proving the value of Wordpress and search engine optimization. Learn how to save a fortune on website maintenance fees by writing and editing your own content. Use powerful plugins and customizations to check every SEO task off your list.

Produced and narrated by Steve Wiideman of http://www.seosteve.com/ (@seosteve).

Benefits of Wordpress

WordPress is a state-of-the-art publishing platform with a focus on aesthetics, web standards, and usability. WordPress is both free and priceless at the same time. At Muku Studios, we believe it’s the future of the web. Wordpress makes content managed websites affordable and easy for the common public. With a little research and computer know-how, anyone can now become the master of their own domain. Muku Studios uses Wordpress as the framework for many of our web projects. And with the new release of Wordpress 2.9, it’s better than ever. We have compiled a list of a few benefits to owning a Wordpress powered website…

Let me summarize this for you…

If you install wordpress on your own domain name, not a new domain name, on the domain where you have your website hosted, you will see a lot more traffic to your website, which in turn will lead to more leads from your website traffic… 24/7.

I am NOT a search engine marketing guru, but I hold #1 and #2 spots on all the search engines for ALL my targeted keywrods.

Ranking high on the search engines is crucial if you do any kind of online marketing. The people who know the secrets want to charge you an arm an a leg for something they cannot guarantee. Once you stop paying them, you lose out on the benefit and you see your search traffic and website visitors die down.

Blogging allows you to keep your website up to date. Just by writing at least once a week, you can keep your search engine rankings and your search traffic at a constant level and you don’t have to depend on your online marketer for your website’s success.

Here are a few tips to consider if you want your search engine traffic to remain at a constant level.

1. Post to your Blog Often.

   Search engines want to give its users, the brides (or anyone using the search engine), the most up-to-date results as well as the most relative results when they search for something. The rule of thumb I use is, the longer I go without posting to my blog, the lower my search engine result will be. Ideally I would like to post an article every weekday to my blog, but in reality I only get to do so about once or twice a week. Also, if you establish a fan base for your blog, they will expect to read from you often. They want that free, valuable advice you have to give them. Some visitors will even rely on what you have to say. Even though at first you may think this is not good for your business, it is. Giving away, free valuable advice helps those brides that are about to make a decision.

2. Target a Wide Variety of Keywords in your Titles.

   The bloggers with most creative minds will prevail here. Being creative is key to gaining getting a successful blog going. Everyone is creative, everyone has a unique twist to things, it’s just a matter of trusting yourself and doing it. Especially if it’s different and nobody has done it before. In a previous post, How to find Related Search Engine Terms, I give you an idea of how to find some popular keywords, I even gave you some of mine so you can just change it to fit your niche inside the wedding industry. For example, I am running a series of blog posts that pertain to a specific venue and adding what I do to it. Let me show you.. Now this may seem like something easy to come up with, but who do you know that’s doing it.. Nobody? I thought so.. Again Easy to do, it took some creative thinking on my side (patting myself on the back) and it has worked like a charm.

   Examples: Paraiso Marabilla Wedding DJ in Houston, Bella Terraza DJ Houston, and Sweetwater Country Club DJ.

   Whenever the people search for either of those venues my website comes up, whenever they look for a DJ that has DJ’ed that venue i should be one of the first websites to come up.

3. Install All in One SEO Pack for your Wordpress Blog.

   This one plugin for wordpress does all the SEO (Search Engine Optimization) for you. You just install it and it does the rest. I’ve noticed about 20-30 more visitors to my website since I installed this tool. So all the keywords that I am targeting are getting ranked pretty well in google.com. Again, Search Engine Optimization is critical for getting your blog listed on the Search engines and this does EVERYTHING for you. Without this, the previous step is useless

4. BONUS TIP:

   Always, always, always… Aim to help someone with your experience. If your blog is not about helping others, it will never succeed no matter how far high in the search engines you get it. SEO is for the robots that crawl your webpage, but good, juicy, helpful content is for the readers that land on your site. Think of it this way, brides are absolutely clueless about weddings, if you give them a golden nugget that saves them time, saves them money, or saves them both… you will hold a place in their mind and fighting for mind space is what all marketers are aiming to do. Once you are in their mind as someone they can trust… you’ve made a happy customer.

Blogging success, like anything else, does not require a brain surgeon…err marketing guru, just a little work and determination. Follow the 3 tips above and you are on your way to reaching success through blogging.

Happy Bloggin!

–
DJ Francisco
Owner and Blogger of a Wedding DJ in Houston Blog